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Beatles Flower Region Beer prohibited – trademark infringement

Beatles Flower Region Beer prohibited

Fifty years ago the Beatles had their first (and last) performance in the Netherlands. That first special concert was on June 5 in Treslong in Hillegom. In order to celebrate the occasion of this anniversary Beatles Bollenstreek Beer was launched.

The label was made in conjunction with the Beatles museum in Alkmaar and is based on a painting that has been there since 1963. It seemed like a good idea, except that it was somehow forgotten that the name BEATLES is also a registered trademark. After the launch of the beer a cease and desist letter was immediately sent in the name of Apple Corp (the Beatles record company) who owns the trademark rights to BEATLES. The case has been settled and the beer is now for sale under the name Bollenstreekbier (Flower Region beer).

About Abcor

Abcor specializes in applying for trademark and design rights. We do this worldwide for both SMEs and international companies, but often everything starts with an initial Benelux application. Our aim is to relieve the client of all the worries, which is why we take care of all the steps, from initial advice on what to apply for and how, right through to registration.

In addition to applying for trademarks, we also manage portfolios for our clients. We ensure that trademarks are renewed on time, that the right organizations are paid (given the many fraudulent companies), and we support our clients on issues.

In addition, we are sparring partners for our customers on new products and how to shape and claim new ideas.

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Newsletter: Abcor ABC Magazine

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Among others in this issue:
• EUIPO vs Mora TV: weigering geluidsmerk
• Jägermeister vs Alte Heiler: stop Russische copycat
• Stichting Nederlandse Top 40: gericht op Benelux?
• Tijdschrift HART vs Hermitage: soortgelijkheid
• Monique Granneman: nieuwe partner Abcor

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