In recent years, large social media platforms such as Facebook seem to be increasingly bound by rules. But to what extent can these large internationally powerful platforms be curbed? Eva

The number of Facebook users was estimated at 2.3 billion early 2019. This makes the medium an ideal platform for advertisers. Facebook therefore makes high turnover, last year the advertising

Mascha Feoktistova is a well-known vlogger (her Beautygloss vlog has over half a million followers). She publishes a video about her Botox treatment on YouTube. Firstly claiming that she wants

The advertising commission received a complaint about a liked message on the Facebook account of a grand café. The ad shows Patsy and Edina, who are apparently famous for being

Social media is becoming more important in communication. Some companies anticipate on this. Coca Cola (2 million followers on Twitter), for example has recently filed two trademark applications for her

Companies reserve an increasingly bigger portion of their marketing budget for Social Media campaigns. The disadvantage of Social Media is that users do not always know who the message is

Pinterest is the newest sensation in social media. The website was launched in 2010. Ever since launching the app the number of users has grown explosively, from 10.000 to 11

TWITTER is hot. That makes it an attractive medium to exploit. Increasingly, there are Twitter accounts created under the name of someone else. So the account

The Dutch Dress campaign by Bavaria has been named the most successful campaign of 2010. In social media, the Bavaria Babes were also the topic of the day.