Companies invest much to position themselves in the market. The company’s name, the logo, the trademarks of products, all are important identifiers for consumers. Signs that separate one company from another. But a trademark is more than just a distinguishing mark. It symbolizes the goodwill built up by the company and thus represents a large financial value for the company. Protect your goodwill therefore.
Trademark rights in most countries are not acquired by use of a sign but only by registration. The registration of a domain name or a trade mark gives no rights! Only registration of a sign as a trade mark shall confer these rights.
For successful expansion of activities, it is therefore wise (actually necessary) to request protection for the most important signs. Think not only of names, but also of: logos, slogans, special packaging, shapes of products, colors, smells, videos and all other identifiers that a company could use to position itself in the market. Only if these characters are registered as a trademark, can one invoke any rights in case of, for example, trademark infringement or to claim priority of new domain names.
If you want to register your trademark in the European Union, please contact us at info@abcor-ip.com
In order to prevent coat tail riding, names and logos of television shows are often registered as trademarks. Use is allowed if a license fee is paid. IDTV is the
Any inclusion of state symbols, such as flags, in a non-governmental logo can lead to problems. The use of symbols that refer to the European Union, such as the twelve
Popular trademarks are sometimes used by the general public to describe a certain type of product. For example aspirine and luxaflex, and Google and Twitter in our time. For a
For companies that want to produce (or market) their products in China it is of great importance to timely register the brand. In China, the system of first-come first-served applies.
The Apple Store is a worldwide phenomenon. It has a unique and transparent character. Not only because of the glass front, but also because of the glass, floating stairs, the
Trademarks are usually refused because they are descriptive. In some rare cases a trademark is refused because it is deemed offensive to a part of the public. In Germany the
BMW has registered the letter M as a trademark. The German Trademark Office decided that the letter sufficiently distinctive for sports cars. Important in the consideration of the trademark authorities
The Benelux Trade Mark Office (BOIP) has decided to refuse the registration of the mark Allah. The mark was applied for clothes. Strange is not the refusal, but the reasoning
It is not always easy to put your mark on the market without problems. The Chinese car company Qoros Automotive can endorse this phrase since they brought their new car
Trademarks that do not have distinctive character should be refused. This applies to all types of marks, word marks, shape marks etc. The policy used to be that integration should
Call us: 071-5763116 or send an e-mail to: info@abcor-ip.com
Een korte introductie tekst over de nieuwsbrief waarin je uitlegt wat het is. Hoe je direct de nieuwste editie kunt lezen en hoe je je kunt abonneren. And click here for all the numbers.
Among others in this issue:
• EUIPO vs Mora TV: weigering geluidsmerk
• Jägermeister vs Alte Heiler: stop Russische copycat
• Stichting Nederlandse Top 40: gericht op Benelux?
• Tijdschrift HART vs Hermitage: soortgelijkheid
• Monique Granneman: nieuwe partner Abcor
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E-mail: info@abcor-ip.com
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Abcor is a member of the following industry and quality organizations: Benelux Association of Trademark and Design Law, International Trademark Association, Advertising Law Association.
