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Logo Tokyo 2020 under pressure

Logo Tokyo 2020 under pressure

In June the new logo for the 2020 Olympic Games in Tokyo was leaked. The logo was designed by the Japanese artist Kenjiro Sano and is based on the capital T, referring to Tokyo. Aside from the bent edges the red dot is also a prominent feature, it symbolizes a beating heart and the Japanese flag. According to Belgian designer Olivier Debie the new logo has been plagiarized.

In 2011 the artist designed a similar logo for the Théâtre de Liège. Reason for him to start a procedure against the Olympic Committee. The Olympic Committee has since proclaimed in a press conference not to use the logo. This decision is independent of any court procedure and the Committee maintains that the logos are sufficiently different. The designer had stated that he will let himself be inspired by other logos. Olivier Debbie has stated that he will continue his court procedure.

About Abcor

Abcor specializes in applying for trademark and design rights. We do this worldwide for both SMEs and international companies, but often everything starts with an initial Benelux application. Our aim is to relieve the client of all the worries, which is why we take care of all the steps, from initial advice on what to apply for and how, right through to registration.

In addition to applying for trademarks, we also manage portfolios for our clients. We ensure that trademarks are renewed on time, that the right organizations are paid (given the many fraudulent companies), and we support our clients on issues.

In addition, we are sparring partners for our customers on new products and how to shape and claim new ideas.

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Newsletter: Abcor ABC Magazine

Een korte introductie tekst over de nieuwsbrief waarin je uitlegt wat het is. Hoe je direct de nieuwste editie kunt lezen en hoe je je kunt abonneren. And click here for all the numbers.

Among others in this issue:
• EUIPO vs Mora TV: weigering geluidsmerk
• Jägermeister vs Alte Heiler: stop Russische copycat
• Stichting Nederlandse Top 40: gericht op Benelux?
• Tijdschrift HART vs Hermitage: soortgelijkheid
• Monique Granneman: nieuwe partner Abcor

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