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State symbol use in logo’s

State symbol use in logo’s

Companies sometimes use elements in their logo that refer to the country where the company is based. This can lead to problems when it comes to the use of symbols as flags, state emblems and certification marks.

 

The consumer might think that the product or service is approved by the government. Even if only a small part of a flag is involved. This is often a reason for the authorities to reject a mark.

A common mistake is the use of the European Union’s 12 stars. Regardless of whether these are used in colour or black and white. The trademark authorities pay strict attention to this and then adequately refuse to register the trademark.

About Abcor

Abcor specializes in applying for trademark and design rights. We do this worldwide for both SMEs and international companies, but often everything starts with an initial Benelux application. Our aim is to relieve the client of all the worries, which is why we take care of all the steps, from initial advice on what to apply for and how, right through to registration.

In addition to applying for trademarks, we also manage portfolios for our clients. We ensure that trademarks are renewed on time, that the right organizations are paid (given the many fraudulent companies), and we support our clients on issues.

In addition, we are sparring partners for our customers on new products and how to shape and claim new ideas.

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Newsletter: Abcor ABC Magazine

Een korte introductie tekst over de nieuwsbrief waarin je uitlegt wat het is. Hoe je direct de nieuwste editie kunt lezen en hoe je je kunt abonneren. And click here for all the numbers.

Among others in this issue:
• EUIPO vs Mora TV: weigering geluidsmerk
• Jägermeister vs Alte Heiler: stop Russische copycat
• Stichting Nederlandse Top 40: gericht op Benelux?
• Tijdschrift HART vs Hermitage: soortgelijkheid
• Monique Granneman: nieuwe partner Abcor

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