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Importance of Logo Registration

Importance of Logo Registration

Spyder Active Sports, an outdoor brand, has secured registration for its logo across a diverse array of outdoor merchandise, spanning sporting goods, watches, bags, and apparel. When a similar logo is filed for clothing, Spyder promptly raises objections.

 

Authorities concur with Spyder’s stance, asserting that not only are the products identical, but the marks themselves bear significant similarity. Conceptually, both logos allude to a spider, while visually, they feature a black silhouette of a spider in an identical pose with eight legs. Although minor differences exist between the spiders depicted, they are deemed insufficient to negate the overall resemblance.

Consequently, there is a risk that consumers may erroneously associate the clothing bearing the similar logo with Spyder or its affiliated products. In light of this, the trademark application is denied. While a logo may not thwart every depiction of a spider, it can certainly prevent those that venture too close from causing confusion in the marketplace.

About Abcor

Abcor specializes in applying for trademark and design rights. We do this worldwide for both SMEs and international companies, but often everything starts with an initial Benelux application. Our aim is to relieve the client of all the worries, which is why we take care of all the steps, from initial advice on what to apply for and how, right through to registration.

In addition to applying for trademarks, we also manage portfolios for our clients. We ensure that trademarks are renewed on time, that the right organizations are paid (given the many fraudulent companies), and we support our clients on issues.

In addition, we are sparring partners for our customers on new products and how to shape and claim new ideas.

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Newsletter: Abcor ABC Magazine

Een korte introductie tekst over de nieuwsbrief waarin je uitlegt wat het is. Hoe je direct de nieuwste editie kunt lezen en hoe je je kunt abonneren. And click here for all the numbers.

Among others in this issue:
• EUIPO vs Mora TV: weigering geluidsmerk
• Jägermeister vs Alte Heiler: stop Russische copycat
• Stichting Nederlandse Top 40: gericht op Benelux?
• Tijdschrift HART vs Hermitage: soortgelijkheid
• Monique Granneman: nieuwe partner Abcor

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