When both parties eventually decide to end their cooperation, problems arise. POLSKA has the trademark rights in Poland, and Scotch and Soda does not. The lawsuit that follows was eventually won by Scotch & Soda. Reason for this was the fact that POLSKA did not register the trademark with the explicit consent of Scotch and Soda.
Our advice to distributers: always make sure you have the exporter’s explicit consent before you apply for a trademark. And an extra advice for exporters: Always register your own trademark in your most important export countries.
