Californian company Organicers recently introduced NUGTELLA, a hazelnut paste with added marihuana. Not just the name is similar, the packaging and design is as good as identical as well. The only difference is that the costs are significantly higher, $ 25.- per jar. Ferrero has stated to do whatever they can to end this infringement. In light of recent case law, especially regarding coat tale riding and well know trademarks, the case seems clear cut in Ferrero’s favor. There is a large chance Organicers have already removed the product from the market.