It is not always easy to put your mark on the market without problems. The Chinese car company Qoros Automotive can endorse this phrase since they brought their new car

Trademarks that do not have distinctive character should be refused. This applies to all types of marks, word marks, shape marks etc. The policy used to be that integration should

In 2010 RB Europe started a cancelation action against RAW at OHIM. The reasoning for this being that RAW in its opinion is not distinctive for

Yoshida’s kitchen knives are easily identified by their handles. The handle has a pattern of small black dots, which appear to be indented upon further inspection. In order to protect

Another European trademark has been refused due to bad morals. The logo ’Qué buenu ye! HIJOPUTA’ (Spanish for ’How good is that, SOB’) was applied for alcoholic drinks. Unfortunately the

Not every brand will be automatically registered. The most common refusal of the authorities, that a mark is descriptive / not distinctive. Very occasionally a brand is refused

In 2010 RB Europe started a cancelation action against RAW at OHIM. The reasoning for this being that RAW in its opinion is not distinctive for

Beyonce and Jay-Z have recently decided to register the name of their newborn baby, BLUE IVY CARTER, as a trademark. According to some media outlets the couple has

The shape of a product is usually one of the most recognizable aspects. Consumers usually recognize the product from a certain brand by its shape alone, and often do not

Swiss Trademark authorities continue to amaze us. Earlier this year the trademark I-phone was denied. This time the Swiss authorities decided to refuse the registration of the mark MADONNA for