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When launching new products, there’s often a tug-of-war between marketing and legal. The business side wants to launch ASAP to capitalize on the the new innovation, while legal wants everything
Abcor is a full service design and trademark agency specialized in legal advice and the protection of Intellectual Property rights. We are a strategic partner and provide short, clear-cut and practical advice.

When launching new products, there’s often a tug-of-war between marketing and legal. The business side wants to launch ASAP to capitalize on the the new innovation, while legal wants everything

What happens if you register a trademark for the wrong products? Funline sells poppers (as a finished product) under the brand JUNGLE PREMIUM to consumers.

In 2017, Basil launched a new plastic dog bike basket (the BUDDY). The old baskets were unhygienic, not weatherproof, and pretty heavy. Since the Buddy’s design was novel and had

After our silver mention in the WTR1000 (World Trademark Review 2025), Abcor has once again made it into the IP STARS ranking this year. Managing IP conducts annual research among

A trademark is often registered for specific products. Some clients want to register it for advertising too, because they want to advertise those products. That’s unnecessary. If you’re protected for

Trademarks are more than just logos or names. Shapes, sounds, or even packaging designs can be registered as trademarks, giving the owner exclusive rights to use them. But how far
Call us: 071-5763116 or send an e-mail to: info@abcor-ip.com
We do not only look at the legal side of a case, but also take into account other business aspects such as marketing , social media, the consequences of product launches and of course the costs. We like to think and work out of the box with our client.
A vast majority of our lawyers are Certified European Trademark Attorneys. In the past, they have been working as in-house lawyers in corporate firms, including in advertising, consumer fast moving products and the pharmaceutical industry. Therefore their approach is often business oriented, practical and easy for our clients to understand.
Curious about a refreshing second opinion? Please contact one of our lawyers
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