If consumers can post reviews, administrators must from now on assess them for authenticity. Writing positive reviews by the sellers themselves is out of the question.
Negative reviews cannot be removed just like that anymore, unless they are false.
There is also a prohibition to post a false consumer review against payment (unless this is expressly stated). One is not allowed to place likes on social media to promote one’s own site anymore. On the website it must be clearly indicated what the reviews policy is and what is being done to prevent fake reviews. The ACM and AFM will enforce this and fines can amount to 4% of annual turnover.
